Do you ever wonder how some e-commerce sites get yellow rating stars, prices, or image thumbnails integrated into their search results? The answer is structured data. Learn how to implement it on your website.
It’s safe to assume that SEO isn’t going anywhere anytime soon, but the nature of the beast is evolving. What can we expect from the SEO world for 2016-2017? Continue reading as we divulge our predictions for what’s to come from SEO in the next year.
As any web designer knows, keeping your finger on the pulse of the industry is incredibly important. What new trends will we see pop up and which trends will finally be laid to rest? Continue reading as we explore what 2016-2017 could have to offer for the wonderful world of web design.
There’s no denying that the holiday season is the busiest time of year for both online and brick-and-mortar retailers. Don’t use this as an excuse to let your SEO performance slip through the cracks. Follow this holiday SEO checklist to make your holiday sales season all the more merrier.
The holidays require a special approach, and while you probably won’t have to tweak your strategy drastically, you should have a plan in place to help you leverage seasonal trends and avoid an end-of-the-year social media crisis. These are the 10 social media marketing do’s and don’ts for this upcoming holiday season.
As any social media marketer knows, the key to good social media marketing is being able to make a connection with your audience. Immerse yourself in internet culture and the art of memejacking.
Optimizing web pages for a competitor name is an incredibly effective SEO strategy that is completely underutilized by many companies and SEO experts. Yet, it’s relatively simple to start ranking for a competitor’s name on search. Learn how to get started with competitor SEO.
Icons are all over the web. They sit on pages enticing you to share, favorite, explore the menu, visit social sites, comment, search, etc. Yet, many designers still fail to grasp good icon design. Fear not, because there is a well established 3 step process for creating killer icons.
There are A LOT of marketing blogs out there. Many are great, however more still are full of junk written by people who, quite frankly don’t know what they’re talking about. We’ve filtered through the nonsense and the mediocre to bring you the top 11 marketing blogs and newsletters that are actually worth subscribing to.
Radio can be one of the most effective forms of advertising if leveraged correctly. As an agency with roots in traditional advertising, Tipping Point knows radio inside and out. We’ve helped many of our clients produce successful radio ad campaigns and we want to help you as well. Learn our 5 keys to radio advertising success.